The Power of Dove Real Beauty

  Only 4% of women WORLDWIDE believe they are beautiful; do you?

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I’m going to do it. I am going to jump on the Dove trend bandwagon. Having worked in the fashion industry for a long time it’s hard, albeit sometimes impossible, not to get pulled into that toxic self-hate. Yes, I know women everywhere don’t like certain things about themselves because well, we are women and that’s what we have more or less been programmed to do. In fact, out of almost every woman who I know (including supermodels- yes I know one or two) they ALL have ‘something’ they would like to change.

Dove’s real beauty campaign love it or hate it, attempts to change the unattainable standard of beauty that we have put on society. Their newest video, with an impressive 4million plus hits on youtube, has apparently struck quite a cord. Want to see what all of the fuss is about? View the video below.


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